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AI-Powered Digital Scams Are Becoming More Sophisticated and Harder to Detect

December 2023, Brazil — The evolution of artificial intelligence (AI) technology has brought both significant advances to society and emerging challenges in the field of digital security. Recently, Brazil witnessed an alarming example of the malicious use of AI, in which digital scams became more sophisticated and harder to detect.

Deepfakes and Digital Fraud

In one notorious case, criminals broke into a woman’s Instagram account, using her image and voice to request money transfers from her contacts. This fraud method, powered by the creation of deepfakes — extremely realistic fake videos and audio — illustrates the complexity and danger of today’s digital scams.

Business Impact

Another concerning incident involved the creation of a deepfake of a corporate executive, resulting in false statements that damaged the reputation and market value of the company involved. Such incidents highlight the need for greater awareness and preparedness among both individuals and organizations.

Protective Measures

How to protect yourself from AI-powered digital scams

There are a few steps people can take to protect themselves from AI-powered digital scams:

  • Do not click on unknown links. Criminals often use links in emails or text messages to direct victims to fake websites.
  • Do not open attachments from unknown senders. Attachments may contain malware or viruses.
  • Use strong, unique passwords. Strong, unique passwords make it harder for criminals to guess them.
  • Install up-to-date antivirus and antimalware software. Antivirus and antimalware software can help protect your computer against malware.

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